The publication of the seven Harry Potter books by J.K. Rowling marked a fundamental shift in children’s publishing. They showed that ‘children’s books’ could be blockbusters, and, more importantly, that children’s and young adult literature was something that adults were also interested in reading. This led to many other franchise-like books/films, such as The Hunger Games, Twilight, and many others that tried to capture some of the same magic.
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By the time the fourth book came out, the series had a massive following. This is a clip from a ‘release party’ in 2000 for the 4th book.
The books became even bigger worldwide successes through translation, and especially the films that began coming out between the release of books #4 and #5.
Harry Potter has gone on to become one of the biggest cultural franchises in history, spawning movies, additional movies set in the same world (Fantastic Beasts), Theme Park lands at Universal Studios, a Broadway play, an official online community platform, and more. It has also served as the inspiration for lots of fan activity, including not only fanfiction but bands, quidditch leagues, online communities and wikis, fanvids, and so much more.
This fan-made video offers some musings on why the books/films were so successful. There are several things in it that are definitely arguable and more complex than how they are presented, but it’s good food for thought.
J.K Rowling has engaged heavily with the fan community, both in positive and negative ways.
Harry Potter has thrived because of adaptations across media.
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Pages 1-10 of “Introduction: Harry Potter and the Magical Screen” from Transforming Harry : The Adaptation of Harry Potter in the Transmedia Age, edited by John Alberti, and P. Andrew Miller, Wayne State University Press, 2018.
An official ‘8th’ book of the Harry Potter series was released as the play script for the West End/Broadway play Harry Potter and the Cursed Child, a story that takes place once Harry and his friends are adults and features their children. It relies heavily on knowing the Harry Potter saga. The play is sold in two parts, with the first ending on a cliffhanger.
This is the trailer for the play which was first down in the UK, and then came to New York, and other places around the world.
The return from COVID has led the Broadway production to condense the show into one longer production.
How familiar were you with Harry Potter? Do you have any ideas about why it became such a big deal? How and why do you think that the success of this series might have influenced future publishing for children?


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